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CASESTUDY

DREAM OF DETROIT STREET FAIR

Helping Purpose-Driven Work Reach the Right People

The Challenge

Dream of Detroit needed a signature event that could generate revenue, build community visibility, and create pathways for ongoing engagement. The event had to be financially sustainable while staying rooted in community values.

CLIENT

Dream of Detroit

ROLE

Director & Program Manager

TIMELINE

2023 - Present

The Approach

I directed the Dream of Detroit Street Fair, managing everything from budget planning to vendor coordination to sponsorship cultivation. I secured corporate partnerships, managed a team coordinating 40+ vendors, and built systems to track attendee engagement for future program recruitment.$70K

The Results

$70K

managed with 100% compliance

$15K+

corporate sponsorships secured

3K+

attendees across all demographics

40+

vendors coordinated

Project Gallery

WHAT MADE IT WORK

The event wasn’t just about the day itself. We built donor stewardship and community engagement systems that turned one time attendees into long term partners. Every vendor, sponsor, and participant became part of our ongoing work.

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